Would you like to become a partner in Ecouture Collective?
The times call for change—and for stronger communities
After many years with Ecouture, the time has come to take the next step.
Not just a store—but a place where we can create, share, and grow together. That’s why Ecouture is now becoming Ecouture Collective.
A community built on cooperation
We are currently looking for designers and artisans who work sustainably for our store in the heart of Copenhagen and our online shop.
Ecouture Collective is a collaboration between designers and artisans who want more than to stand alone. We bring together diverse styles united by a shared respect for the environment, quality, craftsmanship, and conscious choices. What we have in common is that we take a conscious approach to materials, production, and sustainability—and share a distinct aesthetic vision. We curate the collective with care and seek out brands with a clear identity.
Here is room for:
- Fashion designers
- Jewelry designers
- Artisans
- Creative brands with a distinct identity
A new direction—for me, too...
My own design brand continues under the name Hêlger Design.
Here, I take a more personal and artistic approach to what I call “micro fashion” —small pre-order collections, limited editions, and one-of-a-kind pieces with a story behind them. At the same time, it opens the door to inviting others in and creating something new together. Ecouture has always been about more than just clothing—and now it’s also about community, collaboration, and new possibilities.
What do you get as a partner?
As part of the Ecouture Collective, you become a partner—not just someone who rents space.
You'll get:
- A physical presence in a store and showroom in central Copenhagen
- Visibility through the online store, social media, and the newsletter
- 95% of your own sales
- Mentoring and collaboration with other creatives
We create something together—and support one another.
Who is this for?
Ecouture Collective is for you if you have a brand—or are ready to take the next step. You focus on quality, have a passion for what you do, and want to be part of a collaborative partnership rather than just having a sales space. You don’t need to be an established brand—but you must be dedicated and have a clear vision.
Right now…
We are currently building the Ecouture Collective and are always open to new partners.
Spaces are limited, and we select participants based on:
- Quality and Design
- How your brand fits into the bigger picture
- Your approach to collaboration
You have the opportunity to join us at an early stage and help shape the direction of the project.
Our store is located right in the middle of the square —a small, historic space that has been carefully restored. It’s a place of tranquility, character, and a unique atmosphere, where every design has its own space. Here, we welcome both local customers and international visitors who are looking for something personal, thoughtfully designed, and responsibly produced.
If you're curious about the history of this place, you can read more here: The magical history of the premises
Practical Information
- 2,000 DKK per month (including VAT and all operating costs)
- No commitment or deposit required
- You’ll have about two shifts per month, since the store is run collaboratively. You can also get help from our skilled staff if that works better for you.
Want to join us?
If you feel that this resonates with you and your brand, I’d love to hear from you.
💌 Send :
- A brief description of you and your brand
- Photos or links to your products
- A few words about why you want to join
Contact me by email: johanne@ecouture.dk
I look forward to writing the next chapter—together
💚
Best regards,
Johanne & Team Ecouture + Hêlger Design






Johanne!
It would be cool to join—I make handmade signs out of old windows:
perolelind.com
Hmm,
P.O.
Hi Per-Ole, what beautiful signs you make. I'll send you a private message. Best regards, Johanne